Chanty

In the gold rush of EdTech 2.0, the "Unacademy clone" has become a tempting shortcut. The pitch is seductive: "Grab a ready-made script, add some video lessons, and become the next billion-dollar learning platform."

Technology clones the interface. Strategy clones the behavior. And in EdTech, behavior is the only moat. "The last lecture platform that tried to clone its way to success — it’s now a feature inside someone else's clone."

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