Plaisance argues that ethics is not a set of handcuffs but a set of . He moves beyond the old "journalist vs. PR" divide, offering a universal framework rooted in philosophy but applied to the real-world chaos of newsrooms, TikTok studios, and podcast booths.
Here are the key pillars of responsible practice, as distilled from his work. Most professionals hate being told "no." Plaisance sidesteps this by focusing on justification . He asks media practitioners not to memorize a list of prohibitions, but to ask: “Can I publicly defend this decision to the people it hurts?” Plaisance argues that ethics is not a set
Don’t just ask if it’s legal. Ask if it is worthy of the trust your audience has placed in you. Plaisance argues that ethics is not a set