While the German branding was removed from Russian storefronts, the supply chain never truly died. Because Goodbaby is not subject to EU sanctions in the same way a pure German company is, the products keep flowing through intermediaries. Officially, Cybex says they have "ceased operations." Unofficially, Russian logistics firms have gotten very good at routing strollers through Tbilisi and Yerevan. If you are a parent in Russia looking for a Cybex today, here is the hard truth:

The Russian baby industry has exploded since the exodus. Brands like Lorelli (EU production, but still shipping) and local Russian manufacturers are filling the gap. The risk of buying a "grey market" Cybex is high—no warranty, no support, and expensive repairs.

Have you bought a Cybex in Russia recently? Share your experience (and your warranty horror stories) in the comments below.

Today, the Russian baby market tells a confusing story: official websites are blocked, but branded strollers are still selling. Here is the truth about what happened to Cybex in Russia. Before 2022, Russia was one of Cybex’s most important emerging markets. The brand, founded by Martin Pos in 2005, leveraged its German engineering credentials to capture the premium segment of Russian e-commerce.

For the luxury German brand that once prided itself on "safety first," the Russian market has become a wild west of resellers and no returns.